Before opening a retail business, what demographics should I consider?
By Greg Digneo
Opinions expressed by Entrepreneur contributors are their own.
Greg Digneo is the founder of More Caffeine Please, a marketing consulting firm that specializes in helping small businesses to generate revenue on the Web.
Greg established the business based on the notion that a successful internet marketing campaign is based on three principles: knowing who your target market is, building a relationship with them and converting leads to sales.
Greg established the business based on the notion that a successful internet marketing campaign is based on three principles: knowing who your target market is, building a relationship with them and converting leads to sales.
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