Brooks Bell
Entrepreneur and Leader in Optimization and A/B Testing
Brooks Bell is the founder and CEO of Brooks Bell Inc. She launched the services company in 2003 by combining her study of psychology with a passion for digital design. In doing so, Brooks became a pioneer in bringing the scientific disciplines of A/B testing and optimization to the traditionally subjective field of marketing.
Want to write for Entrepreneur too? Apply to join Entrepreneur Leadership network.
Latest
How to Lay the Foundation for a Data-Driven Business With A/B Testing
Big Data offers tantalizing opportunities that can be seized with the right tools and culture.
More Authors You Might Like
-
James Goodnow
CEO at Fennemore
-
Amanda Breen
Senior Features Writer
-
Entrepreneur Store
Entrepreneur Store
-
Edward Fernandez
President & CEO
-
Tripp Westbrook
President & Chief Creative Officer of Firehouse
-
Sherin Shibu
News Reporter
-
Nick Chandi
CEO & Co-Founder of Forwardly
-
Emily Rella
Senior News Writer