Ending Soon! Save 33% on All Access

This ATM Displays Your Bank Account Information on a Public Leaderboard -- And People Are Lining Up To Use It The ATM is part of an art installation debuting at Miami's Art Basel.

By Emily Rella

Art Basel has kicked off in Miami, Florida, and while the annual exhibition is infamous for showcasing unorthodox and one-of-a-kind installations, one questionable exhibit that popped up this week has art lovers scratching their heads.

"ATM Leaderboard," an installation by Brooklyn-based collective MSCHF, has been going viral on social media after viewers realized that the interactive piece of art is an ATM that displays the account balance of anyone who uses it on a leaderboard in front of all the guests at the show.

The ATM will also take a photo of the person entering their card to be displayed next to their account balance on the big screen.

"'ATM Leaderboard' is an extremely literal distillation of wealth-flaunting impulses," Co-founder of MSCHF, Daniel Greenberg, told CNN. "Because of the camera, the ATM keeps a continuous record of each person who uses it and also each location that it is installed, so we hope that it will have an opportunity to move through more spaces."

Art Basel seems to be the perfect place for the ATM to make its debut, as it's infamously known for lavish parties and over-the-top artwork often priced in the millions.

The man who is currently in first place on the leaderboard has an impressive $2.989 million in his bank account, though his name has not yet been identified.

Clips of the installation quickly made their way around social media where many were quick to comment on the mystery man's earnings and questioned why he was carrying around that much money.

"Who keeps that kind of money in cash in a bank," one pointed out. "Some kind [of] financial advisor needs to identify him and help him."

"The way every gold digger in Miami is going to be looking for that guy this weekend," another joked.

Art Basel will conclude on Sunday, December 4.

Emily Rella

Entrepreneur Staff

Senior News Writer

Emily Rella is a Senior News Writer at Entrepreneur.com. Previously, she was an editor at Verizon Media. Her coverage spans features, business, lifestyle, tech, entertainment, and lifestyle. She is a 2015 graduate of Boston College and a Ridgefield, CT native. Find her on Twitter at @EmilyKRella.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business News

Target Is Lowering Prices on Thousands of Items — Here's Where You Can Expect to Save

The news was announced ahead of Target's Q1 2024 earnings call, expected to occur Wednesday at 10 a.m. EST.

Business News

Elvis Presley's Granddaughter Fights Graceland Foreclosure, Calls Paperwork 'Forgeries'

The 13.8-acre estate was scheduled to be sold in a public foreclosure auction on Thursday. Presley's granddaughter and heir, Riley Keough, is fighting to save Graceland in court.

Business News

Kickstarter Is Opening Up Its Platform to Creators and Making Big Changes to Its Model — Here's What's New

The company noted it is moving beyond traditional crowdfunding and making it easier for businesses to raise more money.

Franchise

Know The Franchise Ownership Costs Before You Leap

From initial investments to royalty fees to legal costs, take stock of these numbers before it's too late.

Business Culture

The Psychological Impact of Recognition on Employee Motivation and Engagement — 3 Key Insights for Leaders

By embedding strategic recognition into their core practices, companies can significantly elevate employee motivation, enhance productivity and cultivate a workplace culture that champions engagement and loyalty.