Ending Soon! Save 33% on All Access

Shop the Competition Don't just compare prices--evaluate how their sites handle online purchases.

Fully explore competitors' Web sites, try to understand therationale behind their formats and even test-drive their systems.For example, if a competitor has a shopping cart, run through themechanics of what it's like to make an order using that cart;you can always cancel at the last minute. You may discover thatyour own site needs improvements.

Excerpted from 101 Internet Marketing Tips For YourBusiness

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Most Popular

See all
Growing a Business

Want to Expand Your Market Overseas? Here's Everything You Need to Know About Global Logistics in 2024

With rising geopolitical tensions and changing market conditions it can be hard for businesses to navigate supply chain logistics even in a post-pandemic world. Here are three tips from the CEO of an international customs brokerage.

By Mike Chisholm
Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

By Eve Gumpel
Business News

Kickstarter Is Opening Up Its Platform to Creators and Making Big Changes to Its Model — Here's What's New

The company noted it is moving beyond traditional crowdfunding and making it easier for businesses to raise more money.

By Sherin Shibu
Business News

Elvis Presley's Granddaughter Fights Graceland Foreclosure, Calls Paperwork 'Forgeries'

The 13.8-acre estate was scheduled to be sold in a public foreclosure auction on Thursday. Presley's granddaughter and heir, Riley Keough, is fighting to save Graceland in court.

By Sherin Shibu
Business Culture

The Psychological Impact of Recognition on Employee Motivation and Engagement — 3 Key Insights for Leaders

By embedding strategic recognition into their core practices, companies can significantly elevate employee motivation, enhance productivity and cultivate a workplace culture that champions engagement and loyalty.

By Mike Szczesny
Business News

Red Lobster Breaks Silence on 'Misunderstood' Bankruptcy Filing: 'Does Not Mean We Are Going Out of Business'

The seafood chain filed for Chapter 11 bankruptcy protection on Monday.

By Emily Rella