Ending Soon! Save 33% on All Access

The Dictionary: Fragrance Explained The basics of fragrance, from a spray to a splash, to layering, and more.

You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.

Shutterstock

WHAT IS THE DIFFERENCE BETWEEN A SPRAY AND A SPLASH?
If your fragrance is called a splash, it means it does not come with an atomizer. Basically, it's packaged in a glass bottle with a screw-top, and you apply it by putting a few drops in your hands and "splashing" it on the shave area and throat. A spray is exactly what it sounds like: a bottle with an atomizer that you spray onto the skin.

WHAT DOES LAYERING MEAN?
The term "layering" is used by beauty industry pros to explain using ancillary products in a particular scent range. In brief, it means using your fragrance's matching body wash or bar of soap, for example. Why layer? To ensure a long-wearing scent and to prevent conflicting scent combinations.

WHAT IS A LOTION?
Typically used in the context of "aftershave lotion," it is the beauty industry term to describe the liquid format of an aftershave. It is not a creamy-textured product; it is the "juice" format of a fragrance used for post-shave purposes. Usually sold in splash format (as mentioned earlier), aftershave lotion is becoming increasingly hard to find with many brands opting instead to create milky-textured post-shave products.

WHAT IS THE DIFFERENCE BETWEEN EAU DE TOILETTE AND EAU DE PARFUM?
Men's fragrances can be found in both formats, and these terms refer to the con- centration of essential oils in a fragrance. Eau de Toilette has a staying power of approximately six to eight hours, depending on the quality. Eau de Parfum lasts for roughly eight to 10 hours, again relative to production quality.

PRO TIP Timing is everything. Opt for several scents that appeal to you, and alternate for different occasions. Your scent for the club is perhaps not a fragrance appropriate for the boardroom.

Side Hustle

The Side Hustle He Started at Age 15 Led to a $4 Billion Boon for Small Businesses: 'They Would Take a Chance on Me With Their Hard-Earned Money'

Nic Beique asked his local barber, gym and more if they'd like him to build a website for their businesses.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Business News

Scarlett Johansson 'Shocked' That OpenAI Used a Voice 'So Eerily Similar' to Hers After Already Telling the Company 'No'

Johansson asked OpenAI how they created the AI voice that her "closest friends and news outlets could not tell the difference."

Business News

Now that OpenAI's Superalignment Team Has Been Disbanded, Who's Preventing AI from Going Rogue?

We spoke to an AI expert who says safety and innovation are not separate things that must be balanced; they go hand in hand.

Franchise

Use These 3 Steps to Find The Perfect Franchise Opportunity For You

Once you've decided to buy, here are three steps for finding the franchise that's right for you.

Leadership

What Leadership Is -- And What It Is Not

Great leaders inspire and create meaningful, lasting opportunities and new ways of thinking. They believe in change. They have an impact on the future.