Ending Soon! Save 33% on All Access

Roblox To Debut On PlayStation With New World Building AI Tools Gaming company Roblox plans to launch its immersive digital worlds platform on Sony's PlayStation devices in October, giving it access to the hundreds of millions of people who use the world's most popular gaming consoles.

By Kavya Pillai

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Oberon Copeland

Gaming company Roblox plans to launch its immersive digital worlds platform on Sony's PlayStation devices in October, giving it access to the hundreds of millions of people who use the world's most popular gaming consoles. Roblox will also make its app fully available on Meta's Quest mixed reality devices this month after rolling out a test version in July. That version was downloaded more than a million times within five days, the company said in a blog post.

The expansion is part of a plan to make Roblox available "anywhere users are trying to use it," including mobile, desktop and augmented and virtual reality (AR/VR) devices, Roblox Chief Product Officer Manuel Bronstein told Reuters ahead of the company's annual developer conference this week. Roblox, with 66 million daily users, most of them teenagers, is one of the most popular gaming services for children and watched closely by tech giants like Meta as they try to entice the next generation of users.

Meta's similar "metaverse" service Horizon, where users appearing as avatars can gather in virtual spaces, has struggled to gain similar momentum. It had fewer than 200,000 monthly users as of last year, according to a Wall Street Journal report. Horizon is currently available only in VR, although Meta said in February that it was aiming to release web and mobile versions soon, without identifying a date.

At its conference, Roblox announced plans to roll out an AI-powered world-building chatbot by the end of the year. Developers will be able to use the chatbot - which closely resembles a tool previewed by Meta CEO Mark Zuckerberg last year - to generate virtual objects and scenes on command, without coding, according to a demo shown to Reuters. Meta's technology, which it has not yet released, used voice commands rather than written chats.

Another new Roblox tool due later this year would make it possible for mobile or desktop users to conduct voice calls with Roblox friends appearing as avatars. The technology, called Connect, uses the device's camera to capture a participant's facial expressions and body movements and then displays that via the person's avatar.

Side Hustle

The Side Hustle He Started at Age 15 Led to a $4 Billion Boon for Small Businesses: 'They Would Take a Chance on Me With Their Hard-Earned Money'

Nic Beique asked his local barber, gym and more if they'd like him to build a website for their businesses.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Business News

Now that OpenAI's Superalignment Team Has Been Disbanded, Who's Preventing AI from Going Rogue?

We spoke to an AI expert who says safety and innovation are not separate things that must be balanced; they go hand in hand.

Starting a Business

I Wish I Knew These Four Things Before Starting My Own Business

Starting a business is hard work to say the least. These are four lessons I wish someone had shared with me before going solo, so I'm here to share them with you.

Employee Experience & Recruiting

Beyond the Great Resignation — How to Attract Freelancers and Independent Talent Back to Traditional Work

Discussing the recent workplace exit of employees in search of more meaningful work and ways companies can attract that talent back.

Franchise

What Franchising Can Teach The NFL About The Impact of Private Equity

The NFL is smart to take a thoughtful approach before approving institutional capital's investment in teams.