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The Dinner A'Fare

Do-it-yourself home meal preparation

Background

Founded: 2004 Franchising since: 2005
5417 Landsdowne Ct.
Cumming, Georgia 30041
Phone:
(678)847-6050


Franchisor has 4 employee(s); 3 employee(s) in franchise department.

Franchise Growth
Year U.S. Franchises Canadian Franchises Foreign Franchises Company Owned
2007 19 0 0 1
2006 4 0 0 2
2005 1 0 0 1

Where Seeking Franchisees
In the U.S. Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Kansas, Kentucky, Louisiana, Massachusetts, Maine, Missouri, Mississippi, Montana, Nebraska, North carolina, New hampshire, New jersey, New mexico, Nevada, Ohio, Oklahoma, Pennsylvania, South carolina, Tennessee, Texas, United states, Utah, Vermont, West virginia, Wyoming

Exclusive territories available.
Territory size: 40K-50K population with at least 50% income between $70K-150K

Costs and Fees

Total investment: $122.6K-238.95K
Franchise fee: $35K
Ongoing royalty fee: 6%
Term of agreement: 15 years, renewable


Type of Financing Available
In-House Third Party
Franchise Fee No Yes
Startup Costs No Yes
Equipment No Yes
Inventory No Yes
Accounts Receivable No No
Payroll No No

Qualifications
Net worth requirement: $100K
Cash liquidity requirement: $30K
Business Experience:
  • Marketing skills

Operations
  • Number of employees needed to run franchised unit: 3 - 4
  • Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

Training and Support

Training
  • Available at headquarters: 15 days
  • At franchisee's location: 3-4 days

Ongoing Support
  • Newsletter
  • Grand opening
  • Internet
  • Security/safety procedures
  • Field operations/evaluations
  • Purchasing cooperatives

Marketing Support
  • Co-op advertising
  • Ad slicks
  • National media

Other marketing support
  • Press releases

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