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ServiceMaster Clean

Comm'l./residential cleaning & disaster restoration

Background

Founded: 1947   Franchising since: 1952
ServiceMaster was incorporated in 1947 as Wade, Wenger and Associates. Marion Wade got the idea for his company after an accident with chemicals left him temporarily blind in 1945. Today, it is part of the ServiceMaster Co. franchise family which includes franchise companies Merry Maids, Furniture Medic and Terminix. ServiceMaster Residential/Commercial Services is headquartered in Memphis, Tennessee, and has enjoyed more than 25 years of consecutive growth.
3839 Forest Hill Irene Rd.
Memphis, TN 38125


Franchisee Association
Idea Policy & Review Council

Franchisor is a publicly-held company with 134 employee(s); 12 employee(s) in franchise department.

Franchise Growth
YearU.S. FranchisesCanadian FranchisesForeign FranchisesCompany Owned
20083,042 172 1,383 0
20073,041 172 1,383 0
20062,978 166 1,396 0
20052,990 166 1,399 0

Where Seeking Franchisees
Nationwide
Outside the U.S.: Eastern Europe, Western Europe


Costs and Fees

Total investment: $21.2K-126K
Franchise fee: $16.9K-54K
Ongoing royalty fee: 4-10%
Term of agreement: 5 years, renewable

Type of Financing Available
In-House Third Party
Franchise Fee Yes No
Startup Costs Yes No
Equipment Yes No
Inventory Yes No
Accounts Receivable Yes No
Payroll No No
Qualifications
Net worth requirement: $50K-75K
Cash liquidity requirement: $15K-25K
Business Experience:
  • General business experience

Operations
  • Franchise can be run from home
  • 10-15% of all franchisees own more than one unit
  • Number of employees needed to run franchised unit: 3
  • Absentee ownership of franchise is NOT allowed. (95% of current franchisees are owner/operators)


Training and Support

Training
  • Available at headquarters: 2 weeks
  • At franchisee's location: 1-2 days
  • Annual convention and regional seminars

Ongoing Support
  • Newsletter
  • Meetings
  • Toll-free phone line
  • Internet
  • Security/safety procedures
  • Field operations/evaluations

Marketing Support
  • Co-op advertising
  • Ad slicks
  • National media
  • Regional advertising
  • Other marketing support: Intranet, Web design templates

Rankings

Franchise 500® rank:
#33 (2009); #33 (2008); #34 (2007); #17 (2006); #12 (2005);

Fastest-Growing Franchises:
#57 (2008); #28 (2006); #30 (2005);

Low-Cost Franchises:
#5 (2009); #9 (2008); #11 (2007); #7 (2006); #5 (2005);

Top home based franchises:
#4 (2009); #7 (2008); #8 (2007); #3 (2006); #2 (2005);

America's Top Global Franchises:
#28 (2009); #36 (2008); #22 (2007); #16 (2006); #11 (2005);

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