Ending Soon! Save 33% on All Access

Free Webinar | April 14: Ride the Wave: Retaining Online Shoppers When Lockdowns Lift Join our panel of experts experts as they explore tactics to stay engaged with newly acquired customers.

By FounderMade

Opinions expressed by Entrepreneur contributors are their own.

Karl Tapales | Getty Images

When widespread lockdowns went into effect, online shopping quickly went from a convenience to a lifeline. COVID-19 accelerated the eCommerce explosion, but as more Americans get vaccinated and stay-at-home orders are lifted, will online-first shopping remain the norm?

Register Now

Meet the speakers:

This panel will explore tactics to stay engaged with newly acquired customers, including:

  • Benefits > Backup Plan: When shopping safety is no longer an issue, help customers find new reasons to fall in love with online ordering
  • Subscriptions: Increasing adoption to increase MRR
  • Loyalty programs: Incentives that keep customers coming back
  • Retention-focused promotions: Short-term vs. long term strategies like "Buy Now, Save Later"
  • How to synchronize marketing channels like email + SMS for a 'coordinated attack'
  • Coordinating online + offline efforts if you have a brick and mortar component. Example: curbside pickup.
  • And more

Register Now

FounderMade is platform that discovers best-in-class consumer brands and enables them to market their business in new ways to retailers, distributors, influencers, investors, corporations and consumers. We create experiences both online and offline that helps our curated community build strong and targeted relationships. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Growing a Business

Want to Expand Your Market Overseas? Here's Everything You Need to Know About Global Logistics in 2024

With rising geopolitical tensions and changing market conditions it can be hard for businesses to navigate supply chain logistics even in a post-pandemic world. Here are three tips from the CEO of an international customs brokerage.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Social Media

How To Start a Youtube Channel: Step-by-Step Guide

YouTube can be a valuable way to grow your audience. If you're ready to create content, read more about starting a business YouTube Channel.

Business News

Elvis Presley's Granddaughter Fights Graceland Foreclosure, Calls Paperwork 'Forgeries'

The 13.8-acre estate was scheduled to be sold in a public foreclosure auction on Thursday. Presley's granddaughter and heir, Riley Keough, is fighting to save Graceland in court.

Business News

Kickstarter Is Opening Up Its Platform to Creators and Making Big Changes to Its Model — Here's What's New

The company noted it is moving beyond traditional crowdfunding and making it easier for businesses to raise more money.