Ending Soon! Save 33% on All Access

The Importance of Properly Managing a Startup Team During the Holidays and Beyond Whether it's your busiest time of the year or you're working hard to keep momentum going into the next year, navigating the holiday season can be especially tricky for any startup.

By Aaron Goodin Edited by Dan Bova

Opinions expressed by Entrepreneur contributors are their own.

Ahh, the holiday season. Between Hanukkah, Christmas, New Year's Eve and other holidays, this time of year brings out feelings of feelings of joy and serenity as holiday plans and family fill the near future. For those of us in the startup world however, December and January can unintentionally bring about feelings of stress. Whether it's your busiest time of the year or you're working hard to keep momentum going into the new year, navigating the holiday season can be especially tricky for any startup.

As an entrepreneur you want to succeed and you'll do whatever it takes, even if that means missing another holiday party or covertly checking your emails during the New Year's Eve countdown. And that's all well and good, but it's important to remember that those around you may need a bit of leeway during these holiday months. There are always goals to reach and customers to attend to, but maintaining a healthy and happy team through December and January will be the key to your success in the coming months.

If you don't want to lose the talent you've worked so hard to find, here are a few tricks to help you navigate the delicate world of managing a startup team this holiday season.

Related: 6 Business Lessons From 6 Big Holidays

1. Maintain the culture you've built.

A surefire way to reduce team morale and make employees feel underappreciated during the holidays is to neglect the culture you've promised from the beginning. At Tack, we've worked hard to create a culture where successes -- big and small -- are acknowledged, transparency is valued and above all else, time is not wasted. Maintaining these values during even the most chaotic of times is what makes for a strong company. So although the inevitable stress of the holiday season is sure to bring about challenges all its own, remember to look to the culture you've built, and you should be able to turn the mood around pretty quickly.

2. Allow for flexibility.

This is especially important during the holidays. No matter what sector of business you work in, people seem to find an especially deep meaning to the holiday season. It's a time people feel the need to reconnect with friends and family, so forcing employees to work normal hours can cause resentment and even damage the company's culture. Provide some freedom and let them work irregular hours or even from home. Be clear that while flexibility is encouraged so employees can make the most of the holidays, accountability is still required. You can't stop working altogether during the holidays, but you can find a way to maintain balance and flexibility.

Related: 8 Gifts Entrepreneurs Should Give Themselves This Holiday Season

3. Promote and encourage healthy living.

Sustaining one's health is important all through the year but perhaps even more so during the unavoidably stressful holiday season. Something that I've done to promote health and team building is creating a company-wide fitness challenge. Each of the team members has a "Tack" Fitbit that they use to set individual daily goals. Being a rather competitive bunch, we're all working hard each day to meet (or exceed) our daily goals -- as bragging rights for the day goes to the champion. In addition, we've created company-wide challenges like "Most Improved" and "Most Active" to really spark involvement. Fun activities like this not only improve our physical health, but they also keep things exciting and light during a particularly busy time.

4. Plan for the future now.

Although it might seem counter-productive to staying in the holiday spirit, I've found that it's important to start planning ahead for next year. Dedicate one day for an off-site meeting where you can map out the upcoming year, set short-term and long-term goals (both company-wide and on an individual basis), and discuss and celebrate the milestones of the last year. Finding the time to bring the entire team together for these out-of-office meetings not only helps to boost morale, but it also aligns the different departments and gets us focused on the common vision for the year ahead.

Related: How to Banish Holiday Stress

Aaron Goodin

CEO and Founder of Tack

Aaron Goodin is the CEO and founder of Tack, a media technology startup focused on creating meaningful connections between local businesses and their customers.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Marketing

Social Media Savvy CEOs Are the Ones Impressing Customers. Here's How to Make Yourself (and Your Brand) Memorable.

CEO impact goes beyond the boardroom. Learn how executive visibility affects your brand and why a strong leadership branding strategy is so critical to your bottom line.

Making a Change

Save Hundreds of Dollars and Learn up to 14 Languages with Daily 15-Minute Sessions on Babbel

Build expanded communication tools for international business ventures.

Side Hustle

These Brothers Had 'No Income' When They Started a 'Low-Risk, High-Reward' Side Hustle to Chase a Big Dream — Now They've Surpassed $50 Million in Revenue

Sam Lewkowict, co-founder and CEO of men's grooming brand Black Wolf Nation, knows what it takes to harness the power of side gig for success.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Science & Technology

3 Major Mistakes Companies Are Making With AI That Is Limiting Their ROI

With so many competing narratives around the future of AI, it's no wonder companies are misaligned on the best approach for integrating it into their organizations.

Leadership

How a $10,000 Investment in AI Transformed My Career and Business Strategy

A bold $10,000 investment in AI and machine learning education fundamentally transformed my career and business strategy. Here's how adaption in the ever-evolving realm of AI — with the right investment in education, personal growth and business innovation — can transform your business.