Ending Soon! Save 33% on All Access

Why Twitter Bought Two Log Cabins From the 1800s Twitter's acquisitions usually make headlines, but the company's latest purchase -- two log cabins -- may have you scratching your head.

By Geoff Weiss

Opinions expressed by Entrepreneur contributors are their own.

Twitter is bringing yet another taste of the great outdoors to its wood-enveloped San Francisco headquarters.

The company is currently in the process of transplanting a pair of 19th century log cabins from Montana to its office space on Market Street -- a sprawling former furniture mart -- where they are to be repurposed as dining room facilities.

Olle Lundberg, the San Francisco designer responsible for Twitter's rustic scheme, stumbled upon the ancient structures on Craigslist. Subsequently, they had to be deconstructed, shipped from Montana and then reassembled in California.

Related: The Science of Office Design

The cabins are right at home among the reclaimed bowling alley planks that were used to forge Twitter's reception desk in the main lobby, Lundberg told the Marin Independent Journal. Walls throughout its headquarters are also adorned with the company's famed # and @ symbols fashioned from slabs of raw wood.

"We've used the notion of the forest as a nice tie-in with Twitter and its bird logo," Lundberg explained.

Once installed, the 20-by-20-foot cabins will be outfitted with booths, coffee stations and four televisions affixed to a concrete pillar in the center of each space.

In addition to a worn, salvaged atmosphere that humanizes its mission, Twitter's offices also feature open-plan work spaces and rolling file cabinets that are intended to encourage an "aesthetic of disruption" and "a sense that nothing is permanent," reports The New York Times.

Related: Investors Unnerved: Is Twitter Too Difficult to Use?

Geoff Weiss

Former Staff Writer

Geoff Weiss is a former staff writer at Entrepreneur.com.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Management

Be a Coach, Not a Referee — How to be a Good Mentor and Manager from a Coaching Perspective

Good mentors are invested in improving the people who rely on them for guidance.

Business News

Here Are the Books on Bill Gates' Summer Reading List

The four books recommended by the Microsoft founder all "touch on the idea of service."

Business Solutions

Improve Your Work Computer with Windows 11 Pro for Just $25 Through May 31

Set yourself up for success with access to this operating system's advanced security, collaboration tools, and ongoing updates.

Leadership

8 Subtle Hints that People Don't Respect You — and How to Fix Them

While you have to earn respect, you don't have to deal with disrespect in the meantime.

Marketing

Social Media Savvy CEOs Are the Ones Impressing Customers. Here's How to Make Yourself (and Your Brand) Memorable.

CEO impact goes beyond the boardroom. Learn how executive visibility affects your brand and why a strong leadership branding strategy is so critical to your bottom line.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.