How This Entrepreneur Tailored His Shirt Business for Today's Man One entrepreneur is giving consumers direct access to a new kind of button-down shirt -- and business advice to boot.
By Jessica Abo Edited by Dan Bova
Opinions expressed by Entrepreneur contributors are their own.
At Twillory, the founding team is a multi-generational group. "Half our team, it was the moon landing and microwaves that changed their lives," the company's website states. "For the other half it was Google and Cronuts." But while Twillory has been around since 1892, today it's disrupting the shirt industry in an effort to be cutting-edgy and eco-friendly.
"Twillory represents the perfect example of the intersection of fashion and technology," says fashion and tech trend expert Janine Just. "We're starting to see a bigger trend with socially conscious brands where Twillory places themselves among the forefront of that innovation."
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