Ending Soon! Save 33% on All Access

Ousted Reddit Employees Form a Rival, Less Toxic Community Site It's the latest example of staffers who were let go or quit but believe they can do it better.

By Nina Zipkin

Imzy

It's true that the startup world is competitive, but not just from the outside -- a former employee could turn into a real rival.

Imzy, a recently launched community platform that is staffed largely by a group of former Reddit employees, including its CEO and co-founder Dan McComas -- previously Reddit's head of product -- has raised $3 million in funding to date and has brought on two big name content partners in Lena Dunham's newsletter LennyLetter and Feral Audio, the podcast network co-founded by Community creator Dan Harmon.

Related: Stop Comparing Yourself to Competitors. Start Perfecting Your Craft.

McComas told Recode that the impetus behind founding the platform was to see if it was possible to remove the toxicity that is so often the baseline for online communities. "What if someone tried building a community platform from day one?" he asked. "Is the terribleness just an inherent part of the Internet [or] can communities be made online in a healthy way? It might not work out, but I hope it does."

It stands to reason that if you are striking out on your own after quitting or being fired, that you would want to stick with a variation on what you know. And in case there was any confusion about whether Imzy is meant to rival Reddit, the newer site's mascot -- an adorable, smiling green alien creature -- speaks volumes.

Related: Why You Should Focus on 'Different' and 'Better,' Not 'More'

To access the site, users have to sign up for an invitation. Imzy is currently accessible on desktop and mobile devices, with Android and iOS apps on the way.

McComas is certainly far from the only ex-staffer of a tech company to set up a company operating in the same space. Former Facebook staffer Dave Morin launched embattled social network Path, which was bought by South Korean Internet company Daum Kakao last year. Before Marc Lore founded ecommerce startup Jet.com, he logged time at Amazon after selling his first company, Quidsi, to the ecommerce giant. And after a public and litigious exit from dating app Tinder, the company's co-founder and former VP of marketing Whitney Wolfe launched rival app Bumble.

Nina Zipkin

Entrepreneur Staff

Staff Writer. Covers leadership, media, technology and culture.

Nina Zipkin is a staff writer at Entrepreneur.com. She frequently covers leadership, media, tech, startups, culture and workplace trends.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Side Hustle

These Brothers Had 'No Income' When They Started a 'Low-Risk, High-Reward' Side Hustle to Chase a Big Dream — Now They've Surpassed $50 Million in Revenue

Sam Lewkowict, co-founder and CEO of men's grooming brand Black Wolf Nation, knows what it takes to harness the power of side gig for success.

Leadership

How to Break Free From the Cycle of Overthinking and Master Your Mind

Discover the true cost of negative thought loops — and practical strategies for nipping rumination in the bud.

Science & Technology

3 Major Mistakes Companies Are Making With AI That Is Limiting Their ROI

With so many competing narratives around the future of AI, it's no wonder companies are misaligned on the best approach for integrating it into their organizations.

Leadership

How a $10,000 Investment in AI Transformed My Career and Business Strategy

A bold $10,000 investment in AI and machine learning education fundamentally transformed my career and business strategy. Here's how adaption in the ever-evolving realm of AI — with the right investment in education, personal growth and business innovation — can transform your business.

Business News

A University Awarded a Student $10,000 for His AI Tool — Then Suspended Him for Using It, According to a New Lawsuit

Emory University awarded the AI study aid the $10,000 grand prize in an entrepreneurial pitch competition last year.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.