Ending Soon! Save 33% on All Access

Upping Its Small Business Game, Google Expands Domain Registration Offering The search giant is rolling out custom email addresses and dozens more domain name endings to help SMBs amplify their branding online.

Opinions expressed by Entrepreneur contributors are their own.

GongTo | Shutterstock.com

Google Domains just got a major ".upgrade."

The search giant announced today that its domain registration service, initially rolled out last year to help small businesses build or better their web presence, today expands to include custom email addresses, an additional 90-plus new domain name endings and more.

Ben Fried, Google's chief information officer, detailed the the program's latest growth spurt in a blog post this afternoon. He highlighted that tailored email addresses, like sales@yourdomain, for example, are now available through Google Apps for Work.

Related: Google Wants You to Share Your Knowledge With a .How Domain

"Custom email addresses are a key part of building your online identity," Fried said. "Email addresses such as you@yourdomain help you establish credibility when you communicate with customers."

People can reserve a custom email address with Google Domains for $5 per month per user. Along with a custom professional email, they also get access to Google Apps for Work's business productivity suite. This includes 30 GB of file storage in the cloud, Google Hangout video meetings, shared calendars and a host of document creation and sharing tools.

Related: With Eye on Small Businesses, Google Gets Into the Domain Registration Game

Also front and center as part of the Google Domains spruce-up are dozens of brand new URL endings, such as .accountant, .services, .legal, .kitchen, .social, .ninja and the list goes on. Google's goal in releasing a sweeping fresh batch of web address endings is to further assist SMBs in best reflecting who they are and what they do in their domain names in ways that differentiate them from the competition and amplify their online branding.

"New domain name endings offer more choice and flexibility as you pick a memorable address for your business website," Fried said.

For more information, or to reserve a new domain name or custom email address for your business, head over to www.google.com/domains.

Related: Now You Can Customize Your YouTube Channel URL

Kim Lachance Shandrow

Former West Coast Editor

Kim Lachance Shandrow is the former West Coast editor at Entrepreneur.com. Previously, she was a commerce columnist at Los Angeles CityBeat, a news producer at MSNBC and KNBC in Los Angeles and a frequent contributor to the Los Angeles Times. She has also written for Government Technology magazine, LA Yoga magazine, the Lowell Sun newspaper, HealthCentral.com, PsychCentral.com and the former U.S. Surgeon General, Dr. C. Everett Coop. Follow her on Twitter at @Lashandrow. You can also follow her on Facebook here

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business News

Elvis Presley's Granddaughter Fights Graceland Foreclosure, Calls Paperwork 'Forgeries'

The 13.8-acre estate was scheduled to be sold in a public foreclosure auction on Thursday. Presley's granddaughter and heir, Riley Keough, is fighting to save Graceland in court.

Growing a Business

Want to Expand Your Market Overseas? Here's Everything You Need to Know About Global Logistics in 2024

With rising geopolitical tensions and changing market conditions it can be hard for businesses to navigate supply chain logistics even in a post-pandemic world. Here are three tips from the CEO of an international customs brokerage.

Business News

Target Is Lowering Prices on Thousands of Items — Here's Where You Can Expect to Save

The news was announced ahead of Target's Q1 2024 earnings call, expected to occur Wednesday at 10 a.m. EST.

Business News

Kickstarter Is Opening Up Its Platform to Creators and Making Big Changes to Its Model — Here's What's New

The company noted it is moving beyond traditional crowdfunding and making it easier for businesses to raise more money.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.