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The 3 Things It Takes to Turn a Billion-Dollar Business Idea Into Reality John Sculley, the chairman and CMO of RxAdvance, talks about how he is applying the lessons he learned while leading Pepsi and Apple.

By David Meltzer

Opinions expressed by Entrepreneur contributors are their own.

On this episode of The Playbook, John Sculley, the chairman and CMO of RxAdvance, shares his insights on:

  • The strategy he used to identify the opportunity in RxAdvance [3:26].
  • How you can use exponential time to your advantage as an entrepreneur or innovator [7:47].
  • How his best piece of life advice is aligned with his mission to be insatiably curious [18:49].

Related: Why You Should Use the Extra Time You Have Now to Confront Problems You've Been Avoiding

David Meltzer

Co-Founder of Sports 1 Marketing, Speaker, Author and Business Coach

David Meltzer, co-founder of Sports 1 Marketing and host of Entrepreneur's podcast, “The Playbook”, is a Top 100 Business Coach, global public speaker and three-time international best-selling author who has been honored by Variety as “Sports Humanitarian of the Year”.

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