Get All Access for $5/mo

Nadeera Nadeera is an enterprise that is instilling circular economy practices in our societies through technology-enabled interventions.

You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.

Nadeera

Nadeera is a social enterprise that helps instill circular economy practices through technology-enabled interventions. The three pain points its product, Yalla Return, is trying to address in the waste management value chain are lack of source segregation, high waste transportation costs, and lack of quality assurance and verification for recovered recyclables. The aim is thus to to maximize the value and recoverability of disposed items, and decouple economic growth from continuous resource extraction. Through Nadeera's technology suite, which includes mobile applications, a proprietary internet of things system for tracking, an artificial intelligence powered waste recognition software for waste inspection, smart bins, and reverse vending machines, the company has digitized and personalized the waste recovery scheme, and allowed for the end-to-end traceability of recyclables, from the point of their generation, to the point they are recirculated back into the economy, thereby giving positive impact creators ownership of their contributions.

  • FOUNDED IN: 2021
  • SECTOR: SUSTAINABILITY AND ENVIRONMENT

"Through Yalla Return, more than 500 tons of recyclables have been recovered, which has helped conserve over 12,215 cubic meters of landfill space, 1,753 tons of carbon dioxide, and 4,430 kilowatt hours of energy. Additionally, through Yalla Return, over 15,000 households have been empowered to recycle their waste, decreasing the need to import and extract raw materials, and generating job opportunities."

Click here to see the full Future 100 list.

Business News

'Passing By Wide Margins': Elon Musk Celebrates His 'Guaranteed Win' of the Highest Pay Package in U.S. Corporate History

Musk's Tesla pay package is almost 140 times higher than the annual pay of other high-performing CEOs.

Side Hustle

The Side Hustle He Started in His College Apartment Turned Into a $70,000-a-Month Income Stream — Then Earned Nearly $2 Million Last Year

Kyle Morrand and his college roommates loved playing retro video games — and the pastime would help launch his career.

Entrepreneurs

Enriching Brand Experiences: Insignia Worldwide Founder And CEO Gaurav Sinha

Having found it hard to find an agency that specialized in the luxury hospitality, travel, tourism and destination marketing space, Sinha decided to fill that gap himself by opening up Insignia.

Growth Strategies

Future Foresight: Phoenix Group Co-Founder Bijan Alizadeh On Why He Continues To Look At The Crypto Space With Realistic Optimism

"We used to see Miami and Singapore as the main hubs for crypto entrepreneurship, but I strongly believe that the UAE is the third crypto hub of the world."

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Thought Leaders

25 Common Characteristics of Successful Entrepreneurs

Do you have what it takes to get through hard times? Here are the traits that help home-based business owners thrive.