![](https://assets.entrepreneur.com/content/1x1/300/20190311081354-pepe-marais-joe-public.jpeg?format=pjeg&auto=webp&width=240&height=240&crop=1:1)
Pepe Marais
Group Chief Creative Officer and a founding partner of Joe Public United.
Visit joepublicunited.co.za and www.oneschoolatatime.co.za
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Why You Need to Start With Your Why to Build a Business That Matters
If you want to build a business that is great, makes an impact and can grow, you need to start with why. That way, you will have a vision that you can follow and your team and customers can embrace.
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