Get All Access for $5/mo

3 Ways to Know If Equity Crowdfunding Is Right For Your Business Max Tuchman, who raised $1 million through equity crowdfunding, shares her advice.

By Entrepreneur Staff Edited by Jessica Thomas

Let's say you have entrepreneurial drive and a business idea or product. What comes next? For founders who aren't independently wealthy, it usually means it's time to fundraise. That could mean pitching VCs, raising money from friends or family, or maybe trying out something like equity crowdfunding.

Defined as crowdfunding that allows startups and private companies to raise capital through the sale of securities like equity, debt and revenue share, equity crowdfunding provides an alternative to founders who've typically been shut out of the VC world, such as women and entrepreneurs of color.

Above, Maxeme Tuchman, who raised $1 million through equity crowdfunding for her educational family entertainment platform Caribu, shares the three tips she gives entrepreneurs who ask her if they should consider it.

Entrepreneur Staff

Entrepreneur Staff

Editor

For more than 30 years, Entrepreneur has set the course for success for millions of entrepreneurs and small business owners. We'll teach you the secrets of the winners and give you exactly what you need to lay the groundwork for success.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Growing a Business

How to Determine The Ideal Length of Your Marketing Emails Your Customers Will Actually Read

Wondering how long your marketing emails should be? Here's what consumers say — so you can send them exactly what they like.

Leadership

Tech Overload Will Destroy Your Customer Relationships. Are You Guilty of Using Too Much Tech?

Technology's value in our world is undeniable. However, there can be a point where it is ineffective and possibly counterproductive. See where it can negatively impact your product, brand, and business.

Devices

Clean up Your Mac Software with This $12 Family Plan, for One Week Only

Save on a program that can optimize your company's Mac computers.

Management

Most Gen Z Workers Want This One Thing From Their Employer. Are You Providing It?

Millions of college graduates are entering the workforce, and many feel unprepared. Here's the one thing they're looking for from potential employers — and how providing it will benefit you and your business in the long run.

Operations & Logistics

How to Know It's Time to Add an HR Department

HR activities at startups are often reactive in nature instead of proactive. That leaves gaps in the system.