Branding
From personal branding or corporate business branding, entrepreneurs know a strong branding strategy and design are imperative to success. Learn more, here.
Paid Advertising on YouTube — Strategies for Acquiring Subscribers Through Ads
Advertisers can gain a highly engaged audience by leveraging YouTube advertising analytics and taking a strategic, data-driven approach.
'I Could Never Go Back to Corporate': She Quit Her Silicon Valley Tech Job After Her Creative Side Hustle Hit 6 Figures
As a college student, A Jar of Pickles owner Kirstie Wang found it difficult to focus in class — instead teaching herself Adobe Illustrator and Photoshop.
This Serial Entrepreneur Sells 'Anti-Bitch Serum' That Keeps Customers Coming in 'All Day Long': 'I'm Like the Magic Eight Ball'
Jeni Castro, founder of Coffee Dose, explains how she brewed up a truly unique brand of coffee cafes.
His Side Hustle Made $20,000 in 2 Weeks After Catching Beyoncé's Attention — Now This 26-Year-Old Is Aiming for $1 Million Revenue
Zac Coughlin, 26, had an early passion that followed him to college and beyond.
More Posts on Branding
The First Openly LGBTQ+ Person to Conquer the 7 Summits Reveals How 5 Lessons Learned on His Climbs Helped Him Grow a Business to $5 Million in Sales
Cason Crane, founder of Explorer Cold Brew, has a strong sense of adventure that guides him in business and life.
This Unique Marketing Strategy Is Winning in 2024 — Here's Why (and How You Can Implement It Successfully)
Use this strategy to connect with customers, build trust and differentiate your business.
Why You Need a Customer Mission Statement if You Want a Successful Organization
Traditional mission statements focus on the company, not the customer. To create a more customer-centric organization, start with changing your mission statement by giving it an external focus.
3 Effective Engagement Tactics to Help Small Businesses Create Authentic Connections With Customers
Enhance your customer experience and foster stronger customer relationships using these three strategies.
6 Things Every Brand Should Understand About PR
Public relations is an important part of business success, but brands don't always know what they're looking for. Here's what your publicist won't tell you about PR.
Consumers May Love Your Brand's Mission But That's Not Why They Buy from You — Here's What You Should Focus On Instead
Don't fall into this strategic trap.
Want to Elevate Your SEO Strategy? Here Are 4 Emerging Link-Building Trends You Need to Know About.
In the ever-evolving landscape of SEO, mastering link building is paramount for staying ahead. Explore the emerging trends shaping SEO strategies in 2024.
Social Media Savvy CEOs Are the Ones Impressing Customers. Here's How to Make Yourself (and Your Brand) Memorable.
CEO impact goes beyond the boardroom. Learn how executive visibility affects your brand and why a strong leadership branding strategy is so critical to your bottom line.
This CEO Says Prioritizing Purpose Over Profit Is Key to Consistent Growth and Sustainable Profit — Here's Why.
It's time you ask yourself as a leader if the business you are running is focused only on monetary gains or fulfills a larger purpose. This CEO explains the benefits of building a purpose-focused business that leads you toward consistent and sustainable profit.
All Startups Need a Well-Defined Brand Positioning Statement. Here's a 3-Step Framework to Help You Craft One.
Startup founders often lack time but they should invest resources in identifying a winning brand position that will then drive all their strategic decisions.
Why We Need to Create Brands That Align Our Purpose, Personality and Practice
Now more than ever — because consumers find an irrational amount of meaning in the brands they trust — awakened brands have the ability to change the world.
